Information Design

Information Design - Project 2

- January 13, 2023

12.1.2023 - 16.2.2023 (Week 1 - Week 6)
Tan Yi-Tyng (0353327)
Bachelor of Design (Hons) in Creative Media
Information Design
Project 2 ( Kinetic Typography, Animation Chart & Vector Animation)

INSTRUCTIONS

LECTURES

WEEK 1 ( What is Motion Graphic? )

Fig. 1.1 - Week 1 Lecture Notes

WEEK 2 ( Kinetic Typography )

Fig. 1.2 - Week 2 Lectures Notes

In this week 2 class, Mr Martin teaching us on how to create kinetic typography using After Effects, which was very helpful and we can apply the things we learnt on our group project.

1. Animated paragraph/excerpts with Final Composition.

Fig. 1.3 - Process

Fig. 1.4 - Final Outcome

2. Animated word by word.

Fig. 1.5 - Process

Fig1.6 - Final Outcome

WEEK 3 ( Motion Graphic Chart )

Fig. 1.7 - Week 3 Lecture Notes

Following the google sheet provided by Mr Martin in week 3 class, I was assigned to category C which to create a motion graphic bar chart.

Fig. 1.8 - Google sheet

Below are the Animation Bar Chart that I created during the practical class,

Fig. 1.9 - Process

Fig. 1.10 - Final Outcome

WEEK 4 ( Vector / Character animation )

Fig. 1.11 - Week 4 Lecture Notes

In week 4 classes, Mr Martin taught us how to animate vectors and characters in After Effect. First, we need to arrange the layers in illustrator and then import them to After Effects. We used the basic transform properties such as position, scale and rotation to create bounce effects. Moreover, we also learned some advanced animation such as wiggle and puppet position pin tools.

Fig. 1.12 - Process

Fig. 1.13 - Apply Easy Ease for each keyframe

Fig. 1.14 - Using puppet position pin tool

Fig. 1.15 - Apply wiggle for hand waving

Fig. 1.16 - Final Outcome

PROJECT 2.1

Kinetic Typography

For this group project, we have to animate a lyrics video and we have the freedom to choose any song. After discussion, each member suggests the songs that we prefer and in the end, our group decided to choose “Look what you made me do” by Taylor Swift. As we are inspired by the official animated lyric video that looks very interesting and we like the concept of the song.

Fig. 2.1 – Selected song "Look what you made me do"

Fig. 2.2 – Reference

Then, we begin with dividing the workload into verses and chorus parts.

Fig. 2.3 - Dividing workload

After distributing the lyrics, we created a mood board on miro containing the colour schemes and font styles we would be using for the animation.

Click HERE for Miro Board

Fig. 2.4 - Brainstorming and Discussion on Miro

Fig. 2.5 - Mood Board

After that, we set off to do our own parts. Verse 2 is the part I have chosen to animate.

As I’m not so familiar with After Effects yet, so I went on YouTube to search for lots of tutorials to learn how to come out with interesting kinetic typography. Below are some of the tutorials that help me a lot.

Fig. 2.6 - Created a playlist for all useful tutorial

Then, I begin to animate my part in after effect.

Fig. 2.7 - Process of animating in After effect

Fig. 2.8 - Using Null object

Fig. 2.9 - Final outcome of my part

After all of our team members complete their parts, we uploaded them on google drive and our team leader will compiling all the clips together to complete the whole song.

Fig. 2.10 - All clips uploaded in Google drive

Fig. 2.11 - Final Outcome of Kinetic Typography

PROJECT 2.2

Motion Graphic Chart

For this exercise, our task was to create a motion graphic animation of a specific type of chart assigned to us. Firstly, Mr. Martin showed us the slides that demonstrate how to do the animations for these charts and they included demonstrative YouTube videos. I was assigned to create an animation bar chart according to the google sheet.

Fig. 3.1- Google sheet

Fig. 3.2 - task instruction

Fig. 3.3 Process of animating in AE

Fig. 3.4 - Final Animation Bar Chart

PROJECT 2.3

Vector / Character Animation

For this task, we are asked to use the asset provided in google drive to animate the character. Same with the previous task, I was given the group C assets. And we must apply the bounce effect, motion blur, and easy ease for keyframe, wiggle or puppet position pin tool.

Fig. 3.1 - Google Sheet

Fig. 3.2 - Asset in Google Drive

Fig. 3.3 - Resize artboard in AI

Fig. 3.4 - Separating the layers in AI

Fig. 3.5 - Import assets to AE

Fig. 3.6 - animate the position to create bounce effect

Fig. 3.7 - Adjust the windmill rotation

Fig. 3.8 - Apply position for the cloud & using parent link

Fig. 3.9 - Apply puppet position pin tool for the trees

Fig. 3.10 - Apply opacity

Fig. 4.1 - Vector/Character Animation Final Outcome

FEEDBACK

WEEK 4 - Kinetic Typography

Good job, you guys can ready to submit it.

REFLECTION

I really had fun doing the exercises and practicals, and I'm happy that I managed to finish all of the exercises even though there are so many of them. And by doing Mr. Martin's practicals, I found new tricks that made everything easier in AE: null object & puppet tool. The kinetic typography was tiring but I can see why Mr. Martin wanted us to do it. It helped me a lot to figure things out in AE, so when I do the final project, I'm already familiar with the tools. The practicals really made me enjoy AI and AE even more.

TAN YI-TYNG (0353327)