Advanced Typography - Final Compilation & Reflection

- July 05, 2023

5.4.2023 - 7.7.2023 (Week 1 - Week 14)
Tan Yi-Tyng (0353327)
Bachelor of Design (Hons) in Creative Media
Advanced Typography
Final Compilation & Reflection

LINKS

Task 1: Typographic Systems and Type & Play

Task 2: Key Artwork and Collateral

Task 3A: Type Exploration and Application

INSTRUCTIONS

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SUBMISSIONS

Task 1 - Exercise 1: Typographic Systems
5.4.2023 - 28.4.2023 (Week 1 - Week 4)

Fig. 1.1 - Final Axial System - JPEG

Fig. 1.2 - Final Dilatational System - JPEG

Fig. 1.3 - Final Radial System - JPEG

Fig. 1.4 - Final Grid System - JPEG

Fig. 1.5 - Final Modular System - JPEG

Fig. 1.6 - Final Random System (Layout #2) - JPEG

Fig. 1.7 - Final Transitional System - JPEG

Fig. 1.8 - Final Bilateral System - JPEG

Fig. 1.9 - Final outcome, Exercise 1- Typographic System, PDF

Fig. 1.10 - Final outcome, Exercise 1- Typographic System,

with baseline guide PDF

Task 1 - Exercise 2: Type And Play & Type and Image
5.4.2023 - 11.5.2023 (Week 1 - Week 6)

Fig. 2.1 - Compiled process (JPEG)

Fig. 2.2 - Final type design (JPEG)

Fig. 2.3 - Letter B (JPEG)

Fig. 2.4 - Letter L (JPEG)

Fig. 2.5 - Letter P (JPEG)

Fig. 2.6 - Letter C (JPEG)

Fig. 2.7 - Letter M (JPEG)

Fig. 2.8 - Final Finding Type - PDF

Fig. 2.9 - Final Type and Image (JPEG)

Fig. 2.9 Final Type and Image (PDF)

Task 2 - Key Artwork And Collateral

27.4.2023 - 9.6.2023 (Week 4 - Week 10)

Fig. 3.1 - Final Key Artwork in black and white (JPG)

Fig. 3.2 - Final Key Artwork with Primary Colour (JPG)

Fig. 3.3 - Final Key Artwork with Neutral Shade Colour (JPG)

Fig. 3.4 - Colour Palette (JPG)

Fig. 3.5 - Final Animated Key Artwork (GIF)

Fig. 3.6 - Final self portrait with key artwork (JPG)

Fig. 3.7 - Final Key Artwork and Collateral: Book (JPG)

Fig. 3.8 - Final Key Artwork and Collateral: Business Card (JPG)

Fig. 3.9 - Final Key Artwork and Collateral: Vehicle Truck (JPG)

Fig. 3.10 - Final Key Artwork and Collateral: Skincare Products (JPG)

Fig. 3.11 - Final Key Artwork and Collateral: Signage (JPG)

Fig. 3.12 - Final Key Artwork and Collateral: Washi Tape (JPG)

Fig. 3.13 - Final Key Artwork and Collateral: T-shirt (JPG)

Fig. 3.14 - Final Key Artwork and Collateral: Paper Bag (JPG)

Fig. 3.15 - Final Key Artwork and Collateral: Bottle Can (JPG)

Fig. 3.16 - IG profile screenshot

Instagram Link: https://www.instagram.com/o.l_i_v_i_a/

Fig. 3.17 - Final Task 2: Key Artwork and Collateral (PDF)

Task 3 - Type Exploration and Application

31.5.2023 - 5.7.2023 (Week 9 - Week 14)

Link to font file:

https://drive.google.com/file/d/1UljYq_aA8cb07RX6wTEq6zXfgPKdrQVa/view?usp=sharing

Fig. 4.1 - Final Task 3: Type Exploration

Fig. 4.2 - Final Type Design "Geoluxe" with white BG

Fig. 4.3 - Final Type Design "Geoluxe" with black BG

Fig. 4.4 - Final Type Presentation of "Geoluxe" #1

Fig. 4.5- Final Type Presentation of "Geoluxe" #2

Fig. 4.6 - Final Type Presentation of "Geoluxe" #3

Fig. 4.7 - Final Type Presentation of "Geoluxe" #4

Fig. 4.8 - Final Type Presentation of "Geoluxe" #5

Fig. 4.9 - Final Type Presentation of "Geoluxe" #6

Fig. 4.10 - Final Type Application #1

Fig. 4.11 - Final Type Application #2

Fig. 4.12 - Final Type Application #3

Fig. 4.13 - Final Type Application #4

Fig. 4.14 - Final Type Application #5

Fig. 4.15 - Final Type Application #6

Fig. 4.16 - Final Type Application #7

Fig. 4.17 - Final Task 3: Type Presentation (PDF)

Fig. 4.18 - Final Task 3: Type Application (PDF)

REFLECTION

Experience

After completing the last semester of typography, I have now reached the end of this semester's advanced typography module. Reflecting on my experience with these two modules, I find typography to be both enjoyable and challenging. However, this semester was particularly demanding due to the abundance of assignments. Unfortunately, I didn't manage my time properly, which presented the challenge of having to conduct research and complete work swiftly. In this "Advanced Typography" module, we were expected to explore various software tools on our own. It seemed that our lecturer assumed we already had a solid foundation in typography, treating us as adults in terms of responsibility and self-direction. Despite the challenges, I feel incredibly fulfilled by the overall experience. The module has provided me with a wealth of knowledge and skills that I have gained throughout its duration.

Observations

From the tasks we have completed, I find all of them quite interesting, and I wish I had more time to dedicate to each one. In Task 1, I experienced a sense of anxiety due to the numerous small components and the tight deadline. Nevertheless, when considering the tasks as a whole, Task 2 and Task 3 stand out as my favorites. The opportunity to design my own logo and create branding was truly exhilarating, providing me with a fresh and unique experience. Despite having previously worked on font creation in Typography Task 3, I feel that the tasks assigned this semester offered distinct and diverse experiences.

Findings

I discovered that each assignment played a crucial role in enhancing my understanding of information hierarchy. Particularly in Task 1, Typographic Systems, I thoroughly enjoyed experimenting with different placements and manipulating white space. This experience influenced my subsequent works, as I strived to effectively organize information through careful consideration of point size, placement, appropriate colors, and the use of white space. Comparing my typographic layouts now to those in Typography Semester 1, I can confidently assert that they have significantly improved. It brings me great joy to reflect on how I have transitioned from dreading Typography to genuinely wanting to learn and explore type independently.

TAN YI-TYNG (0353327)